Innovation and Entrepreneurship Training in the EIT masters at ISTIC

Short description of the modules of the Minor on innovation and entrepreneurship, Master School EIT Digital

Introduction to Innovation and Business (semester 1, 5 ECTS) This course is an integrative course on the basics of entrepreneurship and innovation management. The course focuses on the in-depth understanding of the concepts and vocabulary in the areas of innovation processes, strategy and technology-based entrepreneurship, marketing and markets, organization and project management, new product and process development, entrepreneurial finance and human resource development.
Knowledge and intangible assets management (semester 2, 5 ECTS) This course unit presents a deeper understanding of business management fundamentals specifically targeted at the context of knowledge economy. It focuses on the management of intangible assets within and between organizations, as well as the environment in which they develop.
Business Development Laboratory 1 and 2 (semester 1 and 2, 10 ECTS) This course is a weekly supervised workshop on new innovative business creation. The Business Development Lab lets students work in teams on the development of a ICT business project. This course is mainly concentrated on project work throughout the main phases of a business development: (a) idea recognition – (b) business modelling – (c) Costumer and technical development – (d) Business Plan presentation (costumer and investor oriented). In addition, the Business Development Lab contains applied lectures from academics and practitioners.
EIT summer school, offered by EIT Digital (two weeks on July or August, 4 ECTS) The summer school brings students together from different technical majors to work jointly on a business development process in the context of a thematic area (such as Health and Wellbeing). Topics include: thematic introduction, identifying thematic innovation and opportunities, concept development, integrating with stakeholders, usability, business life-cycles, operations and maintenance. The structure of the (two week) program includes A) a conceptual phase (2 days):  introduction to thematic topic and learn to know each other, case selection, project teams, first discussions;  B) an ideation phase (3 days): design of a product/service supported with business model generation workshops and user-centered design techniques, usability, ethical issues; C) a phase about users and markets (2 days): usability issues, focus groups, value proposition; a business phase (3 days): elaboration of business model, branding, market structure, venture process and finance, pitch training (with video recording, etc.).